She recognises that her fans get to see her a lot less since retirement as she no longer competes in tournaments and does not have a television platform at her disposal.
Having said that, she believes the Web3 space has helped her engage with her fans in new and improved ways and she feels more connected to them.
“NFTs are about finding ways to communicate with the right communities interested in what I’m doing within a different type of space.
“For example, I was seen on a television screen every week playing tennis for so many years, yet I no longer have that platform on a daily basis because I retired a couple of years ago,” Maria Sharapova said on the same.
“The Web3 experience has given me access to my fans in entirely new ways. I feel like I’m more engaged with them, as opposed to them just being engaged by watching me compete.”